Technology

How indoor golf transitions players from screens to greens

Golf can intimidate beginners with unfamiliar rules, etiquette and pace-of-play expectations. A simulator removes much of that pressure and requires less time.

Using the latest technology to create a connected golf course makes improvements across the board

Are the latest technology buzzwords the future of course management or simply another wave of technology searching for a problem to solve? The reality is somewhere in between.

The digital experience is the new front door of the golf course

The first impression of your facility now begins on your website and continues through your tee sheet, your online reviews, your emails and every digital interaction a golfer has before they ever arrive at your course.

Big data and AI are transforming golf

A quiet evolution is underway on fairways across the United States, powered not by new turf or tees but by AI and big data.

Golf technology innovators: Shaping the future of course operations

The next competitive advantage in golf may not be better greens, a new clubhouse or a more aggressive marketing strategy. It may be information.

Noteefy acquires Metolius Golf to expand AI-powered revenue management platform

Demand and revenue management platform Noteefy has acquired data intelligence company Metolius Golf, combining their technologies into a single platform that serves more than 1,500 golf courses.

AI in golf operations: Why early adopters will win

AI is already present on nearly 80% of devices worldwide, yet the overwhelming majority of golf course operators are not using artificial intelligence in any meaningful way.

Smarter marketing with AI and big data

Golf courses and clubs are leveraging AI and big data to enhance operations and increase revenues.

Faces of Golf Technology: Scott Grego

With more than 30 years of experience in the turf industry, Scott Grego has built his career on a deep understanding of turf performance, maintenance, and sustainability.

Toptracer Go launches as $999 monthly service for course operators

Toptracer announced the launch of Toptracer Go, a $999 per month service that brings premium range technology to golf courses of all types. The technology can cover up to 50 meters of tree line with a single camera system.

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