8AM Golf has launched a new global travel brand: 8AM Travel, offering bespoke golf experiences designed to go well beyond the ordinary.
Built for discerning travelers, 8AM Travel curates immersive, high-end itineraries that blend world-class golf with cultural depth and local flavor. The new service promises more than just a tee time—it delivers curated experiences shaped by some of the game’s most seasoned travelers, including GOLF.com’s expert panel of course raters.
“Global reach, local spirit — that’s our credo,” said Simon Holt, CEO of 8AM Travel. “We created 8AM Travel to exceed our travelers’ expectations by delivering authentic moments that craft stories, forge connections and inspire memories.”
Trips can include bucket-list courses or hidden gems, alongside luxury shopping, fine dining, art and culture, or quiet relaxation. Whether for couples, families or multi-generational groups, 8AM Travel is a full-service logistics company with the resources to customize each journey.
Thanks to 8AM Golf’s broad portfolio — including GOLF Magazine, Nicklaus Companies, Miura Golf and True Spec — travelers gain access to exclusive destinations and experiences not available through typical providers.
“With the creation of 8AM Travel, we’re providing an opportunity for our clientele to design bespoke travel retreats that not only include exceptional golf experiences but also entail some extremely rare and unique off-course related experiences,” said Hoyt McGarity, CEO of 8AM Golf.
