Rachel Carter is the Senior Director of Membership at the National Golf Course Owners Association (NGCOA), where she leads strategic initiatives to enhance member engagement and growth. With nearly 30 years of experience in the golf and country club industry, which began with American Golf Corporation in 1998, Rachel has held leadership roles at prestigious institutions, including La Jolla Country Club in southern California and  the Monterey Peninsula Country Club in Pebble Beach, CA. She is a recognized thought leader, contributing to industry publications such as Golf Business Magazine, Board Room Magazine and Club Director. She is often asked to lead panel discussions for industry events including the Annual PGA Show and Golf Inc.  
Rachel is a member of the Board of Trustees for the Colorado Open Foundation, which serves to foster and encourage the sport of golf in Colorado through financial support for educational programs aimed at developing the interest and ability of Colorado’s youth. She is an ad-hoc member of the Colorado Golf Coalition which advocates on behalf of the golf industry throughout the state. She is also a member of the Colorado Golf Association and the Meadows Women’s Golf Association.   
Rachel is a wife and mother of three young boys and resides in Littleton, Colorado where she works remotely for the NGCOA.